About the founder

I built this because I've been in the room where it all falls apart, and and the room where it all clicks.

Cassie, founder of Personality Hire MBA

The throughline

I came up in sales, where the difference between a good conversation and a great one is rarely the slide deck. It’s whether someone can think on their feet, read the room, and make another person care.

I grew up in Kennebunkport, Maine, with parents who loved theater, business, technology, and community. I went on to earn my theater degree from Northeastern University, where I learned to treat presence as a craft: attention, preparation, listening, and the confidence to commit.

At a gifting startup, I worked across business development, sales, and marketing. At RevPartners, a RevOps services business, I worked across services, AI, partnerships, and events. I built AI workflows to run partnerships, helped build the events and partnerships arm, and developing relationships with more than 100 HubSpot reps.

Along the way, I became a LinkedIn creator who earns brand deals and learned what it takes to build a personal brand that creates real business opportunities. Now I bring those lessons to services-based businesses and SaaS companies.

The best teams need both.

Why this matters

Work should make people more capable without making them less human.

Teams are being asked to adopt powerful technology while also becoming more persuasive, more adaptable, and more visible. That tension is real.

My mission is to make that transition feel practical and energizing: fewer vague mandates, fewer borrowed personas, and more people who know how to use the tools and trust their own voice.

Working principles

01

Make it usable.

A clever idea is worthless if your team can't use it on Monday.

02

Presence isn't polish.

It’s attention, intention, and the courage to be fully in the room.

03

Practice beats theory.

We learn by doing, trying, adjusting, and doing it again.

04

Human is the advantage.

AI should sharpen how we think without flattening how we sound.